Opera Conference 2015

The key to driving demand and cultivating a positive brand image is an integrated communications approach. From relationships with the media to sales and promotions, it’s important to maintain strong and consistent messaging. Yet, in today’s rapidly changing digital communications space, the message can easily spin beyond your control. Whether the cause is an organizational challenge, social media slip-ups or unflattering press reports, be sure that the communications strategy is firmly in your hands. PETER LAMOTTE, the senior vice president and chair for digital communications practice at Levick, will lead an interactive workshop to prepare you to keep your company’s image shining bright. Open to all. Additional $75 registration fee.