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Thursday, May 7 • 2:30pm - 4:00pm
The Road to Results

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Utilizing valuable case studies and extensive research, The Wallace Foundation has aggregated a series of nine effective practices for building arts audiences. Using real-world examples from the Wallace Excellence Awards initiative, Lucas B. Held, the organization’s director of communications for The Wallace Foundation, will guide attendees through the practices that successful efforts had in common and identify the challenges they addressed along the way. Following the presentation, join your colleagues in discussion groups to explore ways your organization can benefit from these frameworks. 

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Lucas Held

Director of Communications, The Wallace Foundation
Lucas Bernays Held has been director of communications at The Wallace Foundation since 2002. He leads a team responsible for developing communication strategies that help advance the foundation's efforts to catalyze broad impact through efforts to encourage  the diffusion of effective... Read More →

Thursday May 7, 2015 2:30pm - 4:00pm EDT
Salon A-C - Washington Marriott 1221 22nd St. NW, Washington, D.C. 20037

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